---
title: About Us - Rhodes Branding
description: Rhodes Branding is a strategic branding and marketing firm exclusively serving the K-12 education space.
image: https://rhodesbranding.com/hubfs/rhodes-branding/images/rhodes-branding-url-image.png
---

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[![rhodes-logo](https://rhodesbranding.com/hubfs/rhodes-branding/images/rhodes-logo.svg)](https://rhodesbranding.com?hsLang=en)

- [CTE & Workforce](https://rhodesbranding.com/cte-workforce)
- [School Enrollment](https://rhodesbranding.com/enrollment)
- [Education Branding](https://rhodesbranding.com/branding)
- [Work](https://rhodesbranding.com/our-work)
- [Insights](https://rhodesbranding.com/insights)
- [About](https://rhodesbranding.com/about)

[Schedule a Call](https://rhodesbranding.com/contact?hsLang=en)

 Who We Are

# About *Us*

Rhodes Branding is a team of catalysts, changemakers, and strategists relentlessly focused on transforming education from the inside out. Our mission is to help you embrace your unique identity, challenge convention, and lead boldly.

![About\_Us](https://9314491.fs1.hubspotusercontent-na1.net/hubfs/9314491/Rhodes%20Branding%202026/Images/About_Us.webp)

![Our-Story](https://9314491.fs1.hubspotusercontent-na1.net/hubfs/9314491/Rhodes%20Branding%202026/Images/Our-Story.webp)

What if education could tell its story differently?

 Our Story

## Entrepreneurial Spirit. Educational Purpose.

Brothers Austin and Thomas Rhodes weren't traditional educators, but they were raised by one. Their mother spent her career in education, instilling in them a deep respect for its power to shape lives and uplift communities.

What they saw missing was a bold, modern approach to how schools and districts express who they are. Blending entrepreneurial drive with a purpose-led mission, they launched Rhodes Branding to challenge outdated narratives and help educational institutions show up with clarity, creativity, and confidence.

This isn't just branding. It's a movement to help education realize its full potential as a catalyst for progress, identity, and impact.

 What Drives Us

## Our Core Values

![Envelope](https://rhodesbranding.com/hubfs/9314491/Rhodes%20Branding%202026/Images/Our%20Core%20Values/Envelope.svg)

### Push the Envelope

Challenge convention and innovate beyond boundaries. Never settle for "the way it's always been done."

![Gritty](https://rhodesbranding.com/hubfs/9314491/Rhodes%20Branding%202026/Images/Our%20Core%20Values/Gritty.svg)

### Stay Gritty

Embrace challenges and persist through adversity. Progress demands resilience.

![Learn](https://rhodesbranding.com/hubfs/9314491/Rhodes%20Branding%202026/Images/Our%20Core%20Values/Learn.svg)

### Learn Relentlessly

Always seek new perspectives and opportunities for growth.

![Outcome](https://rhodesbranding.com/hubfs/9314491/Rhodes%20Branding%202026/Images/Our%20Core%20Values/Outcome.svg)

### Improve Student Outcomes

Keep students at the core. Drive real impact through advocacy and action.

![Optimism](https://rhodesbranding.com/hubfs/9314491/Rhodes%20Branding%202026/Images/Our%20Core%20Values/Optimism.svg)

### Optimize Optimism

Stay hopeful, proactive, and celebrate each victory, big or small.

 Our Team

## Leadership

![Dan Wyar](https://9314491.fs1.hubspotusercontent-na1.net/hubfs/9314491/Rhodes%20Branding%202026/Images/Dan%20Wyar.webp)

##### Dan Wyar

President

 Dan leads Rhodes Branding's strategic vision, drawing on deep expertise in education branding, enrollment marketing, and workforce development.

![Ginny Kowalski](https://9314491.fs1.hubspotusercontent-na1.net/hubfs/9314491/Rhodes%20Branding%202026/Images/Ginny%20Kowalski.webp)

##### Ginny Kowalski

Vice President of Operations

 Ginny oversees client relationships and the agency's day-to-day operations. She brings a consultative approach to account management, helping clients translate strategy into meaningful results.

![Michael Ho](https://9314491.fs1.hubspotusercontent-na1.net/hubfs/9314491/Rhodes%20Branding%202026/Images/Michael%20Ho.webp)

##### Michael Ho

Executive Creative Director

 Michael leads the agency's creative direction, blending strategic storytelling with award-winning design. His leadership has elevated the visual presence of education brands nationwide.

 Contact Us

## Ready to Lead the Change?

Every meaningful transformation starts with a bold conversation. Let's explore how we can help you lead with impact.

[Schedule a Call](https://rhodesbranding.com/contact?hsLang=en)

[![rhodes-logo-white](https://rhodesbranding.com/hubfs/rhodes-branding/images/rhodes-logo-white.svg)](https://rhodesbranding.com/?hsLang=en)

###### Areas of Focus

- [CTE & Workforce](https://rhodesbranding.com/cte-workforce)
- [School Enrollment](https://rhodesbranding.com/enrollment)
- [Education Branding](https://rhodesbranding.com/branding)
- [For Companies](https://rhodesbranding.com/cte-workforce/for-businesses)

###### Explore

- [Work](https://rhodesbranding.com/our-work)
- [Insights](https://rhodesbranding.com/insights)
- [About](https://rhodesbranding.com/about)
- [Contact](https://rhodesbranding.com/contact)

###### Get Started

- [CLNA Readiness Assessment](https://5jn3v.share.hsforms.com/2qb8yUxxGTgmWe1rZDRdHZg)
- [Enrollment Diagnostic](https://5jn3v.share.hsforms.com/2QdoDc8F1S9yv0uYWbpHslg)
- [Brand Perceptions Assessment](https://rhodesbranding.com/branding)
- [Schedule a Call](https://rhodesbranding.com/contact)

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