COLUMBIA, S.C., February 27, 2025 – Rhodes Branding is proud to have received three 2025 American Advertising Awards at the American Advertising Federation (AAF) Midlands Gala on Saturday, Feb. 22, recognizing the agency’s excellence in creative storytelling and marketing for K-12 education.

The agency’s award-winning work was developed for Florence School District 3, showcasing the district’s Career & Technical Education (CTE) programs, with a focus on building construction and masonry pathways. The campaign aimed to elevate awareness of these critical career pathways, driving student engagement and community support. The project earned three Silver ADDY awards in the Online Film, Video & Sound, Elements of Advertising, and Public Service – Film, Video & Sound categories.

“Every recognition we receive is more than an award — it’s a testament to the power of storytelling in education,” said Dan Wyar, President of Rhodes Branding. “These honors belong to the students who dream big, the educators who believe in them, and the communities that rally behind them. We’re proud to play a role in shaping stories that inspire action and change lives.”

The American Advertising Awards, presented by the AAF, honor excellence in advertising across creative industries. Rhodes Branding’s success highlights its ongoing commitment to helping school districts build compelling, mission-driven brands.